Now, I love me a good statistic. When all else fails, look at the numbers:
Websites featuring custom imagery can see up to a 45% higher conversion rate.
So yes, aesthetics matter, but connection converts. Your visuals should do more than decorate your brand; they should move it forward.
65% of people are more likely to remember a message paired with a unique, relevant image.
Brands using authentic, high-quality images see up to a 94% increase in engagement compared to stock visuals.